CHARLY launches 2025 Heritage Assortment celebrating Mexico’s soccer and tradition
Mexican model CHARLY has unveiled its 2025 Heritage Assortment, a classy homage to each the nation’s wealthy footballing historical past and its broader cultural roots.
The capsule options 4 football-style jerseys paired with matching caps, every brimming with symbolism.
The primary shirt arrives in inexperienced with purple and white trim, an unmistakable nod to the Mexican flag and the nationwide workforce’s kits. A modern black-and-gold design and a crisp white-and-wine-red jersey recall Mexico’s basic away kits, whereas the nice and cozy wine-and-gold shirt harkens again to the period earlier than El Tri switched to inexperienced residence kits within the late Fifties.
All 4 function a outstanding Quetzalcoatl, the feathered serpent deity of Aztec mythology, and a delicate Aztec-style motif working down the entrance three stripes – a nod to Mexico’s historical historical past.
Finishing the design, “MEXICO” is printed boldly on the again, driving residence the message of cultural pleasure.
CHARLY’s Sports activities Advertising Director, Mauricio Rodríguez Vallejo, defined: “We needed to share the wealthy tradition of Mexico past the stereotypical depictions in hopes it should resonate with Mexicans, Mexican People, and people deeply entrenched in soccer tradition.”
Obtainable now by way of choose US retailers together with Dick’s Sporting Items, the Heritage Assortment definitely achieves that mission.
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